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"No Printed Circular"....What Is Their Plan?

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"No Printed Circular"....What Is Their Plan?

By Joel M. Albrizio, President

 

"How Long Can Any Printer Survive...Read, Think, And You Be The Judge"

Let's take a look today at where retail circular advertising and its intended distribution to customers is heading. With so many retailers like A&P and Sports Authority closing, coupled with every major retail group and its move to digital advertising, the options and window of time to maintain a snail mailed distribution package are becoming limited. 

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