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supervalu

C&S....(Mark)Gross Miscalculation Or Brand Expansion?

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C&S....(Mark)Gross Miscalculation Or Brand Expansion?

By Joel M. Albrizio, President

C&S VS. Supervalu....More Questions Than Answers!

This article is all about branding. As you read the article further, I will leave to you the decision of branding genius or "Gross miscalculation" on the part of one or both of these wholesale grocery brands.

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